Keep it short and sweet. Readers nowadays have brief attention spans. Small articles are key to getting your audience’s attention.
Short. Simple. Keep Your Reader’s Attention
Many people nowadays read on the go. In the waiting room. During awkward silences in the car. A quick bathroom break.
They don’t have 30 minutes to read your debate on boxers versus briefs. They’ve got 5 minutes max. Use this short amount of time to your advantage.
A short 1-3 minute blog post is the way to go. This way, your readers can get the information quickly without having to make a commitment to the post.
Think keywords. Something brief that grabs their attention. Don’t overuse block paragraphs. Mix it up! Small 2-3 sentence paragraphs will hold their attention better.
Include pictures and other elements to break up your words. It makes the article seem smaller, but allows you to add more information.
Short Posts Pack a Powerful Punch
Think of the newest trends. 6-second videos. 135 character tweets. Small is in. It’s what the younger generations have become used to.
The shorter the media is, the better. Keep your posts brief.
Brief articles help you hook your readers. Remember, short content for brief attention spans.
Link your work to other articles to keep your audience on a non-stop information chase.
These small articles will leave your readers feeling accomplished. They can say they read 5-10 brief articles instead of 1 lengthy article.
Blog What You Know
It will be easier to keep it short and sweet if you’ve researched and know what you’re talking about. A lot of unique aspects go into making a blog.
A brief blog has more potential to be a successful blog. Information filled with media in a small space is inviting. A sentence here, a picture there. That’s what people want to see. Short and sweet articles. Give them the important highlights, not the entire CNN special.
I know I’m being repetitive by saying this but hear me out. Short. Simple. Brief. Small. I don’t know how else I can put it. This is the next step for you!
Good luck out there, bloggers! You’re going to turn those small spaces into big hits!