Selling products and courses is one of the ways to make money from your blog, but you can also monetize it by displaying ads.
How To Do It
Monetizing your blog requires you to sign in to your blogging platform and to select the blog you want to put Google AdSense ads on. Every time a visitor clicks on the banner, you get paid a commission, otherwise known as pay per click advertising.
Other methods that exist are for you to charge companies to advertise on your blog. This only works well if your blog receives a lot of traffic and your niche is similar to that of the company.
Another method to explore is writing product reviews. You could approach a company and offer to review their product on your blog. In the review, you would include a link to the reviewed product.
Is It Worth It?
Your blog might not get a ton of traffic like Huffington Post of Perez Hilton, but can you still make money from ads? Yes. It’s not unusual for a website with decent traffic to make from $200-$2,000 per display in a month.
That might not sound like a lot of money, but it’s passive income. You’re not doing anything to generate that money. The more clicks your banners get, the more money you make.
Although you might drive a lot of traffic to your blog, there’s no guarantee that your visitors will click the banners. No clicks, no money, but you increase your chances of earning ad revenue by having a lot of visitors.
The Downside Of Making Money with Ads
Having too many banners on your blog, flashing and filling up the page can annoy your visitors. It can get to where the banners irritate your visitors so much that they don’t come back to your blog.
Some banners can also cheapen the appearance of your blog. Your content might be brilliant, but some ads could make your blog look so tacky that it turns off visitors.
It’s difficult to advise whether a blogger should use ads to make money. There are pros and cons to both. The best solution is to test it out and make a decision.